Archive for the 'Owning and Managing your Website' Category


Life is still a popularity contest

Small business owners often ask me “how can you get my site to show up in the top 10 in Google?” Well, that’s the million dollar question, and I have a few tricks up my sleeve (all white hat, of course) but what I like to do is turn the question around and ask, “what [...]

Choosing a domain name for your business

There are more than 98 million domain names currently registered and that makes it tough to come up with a name you will like that no one has registered yet. Here are some things to consider:
There are a lot of Top Level Domains (TLDs) you can choose from including com, net, org, info, biz [...]

Thinking of changing domain names?

As a general rule, it is far better to keep an established domain name than it is to get a new one and move your website to it. There are exceptions.
Why keep the old domain name? The search engines give a lot of consideration to the age of a domain name when deciding how to [...]

Your web address is expiring / domain name management

Once upon a time you picked a domain name. Your company’s web address or URL (Uniform Resource Locator). The part that follows the www. You or someone helping you “bought” or registered that domain name for you. This may have taken place some years ago. The person who helped you may no longer be working [...]

The website folder every business owner must have and the 8 things that should be in it

This is a manila folder I’m talking about. You can type up the info and keep it electronically, but this is administrative info that multiple people might need access to and you should keep a paper copy of everything for easy access. It needs to include:

DOMAIN REGISTRATION INFO

The name of your domain registrar
The web address [...]